Have you ever wondered why some people seem to
make sales so easily while others seemed to be
destined for a life of financial struggle?

Is it the difference found in their education, timing, skills, intelligence or their choice of companies, what they say or how they say it?

For every TOP PERFORMER in a given sales organization, there are typically fifteen to twenty people struggling to hit quota, and another five or ten either slightly above or slightly below quota.

If you think the most important difference between the TOP PERFORMER and everyone else in the department is the actions the TOP PERFORMER takes ... think again!

In his groundbreaking book What’s Your Sales DNA?,  Genetic Sales Research Scientist  John Palumbo states, “With a three minute examination, I can diagnose your financial destiny for the rest of your sales career!”  Palumbo does this by identifying your personal  Sales DNA, t he  “genetic blueprint necessary for success and money.” 


Your Sales DNA is made up of the programming you received in the past, especially as a young child.  If your Sales DNA coding has set you in the wrong direction, Palumbo’s book,  What's Your Sales DNA?,   will reveal how to change your path and reprogram your personal Sales DNA for success. 



Everyone has a personal Sales DNA  coding.


From rookies just starting in sales with no experience to those who have achieved sales mastery, each has a specific Sales DNA makeup. Unless your Sales DNA is programmed for a high level of success, you will never achieve the lasting rewards of wealth and prosperity that most sales people seek. If you somehow do attain it by stumbling onto a hot product or market, it more than likely, will not last forever.


We all know the sad story of sales people who seem to go from company to company, continually seeking "greener grass" only to be disillusioned after a short period of time; they always blame the company, product and owners rather than themselves. This is because their Sales DNA is programmed to automatically create excuses for losing out.



The great news is that you can actually reprogram your Sales DNA to create the mindset of a Sales Closing Master!

In this groundbreaking book, you’ll learn:

How top sales producers think differently from the poor salespeople and even the good salespeople.
The hidden cause for failure in so many salespeople.
That knowledge and skill alone do not create sales mastery.
How your childhood conditioning is affecting your financial future.
How to reprogram your Sales DNA for automatic success.
How to train your mind to work for you instead of against you.
A simple formula to change your Sales DNA forever!
And much, much more!

 What's Your Sales DNA? by John Palumbo


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